Google’s new BERT update is one of the huge leaps when it comes to search. Fret not. BERT is the best thing that can happen to content writers or SEO copywriters online. According to Inc.com, the search engine giant Google, rolls out its updates regularly and in many cases, it does not announce the algorithm updates and how updates impact SEO. But you are safe if you know what you are doing. In this article you will know what BERT Algorithm is what it means for your search rankings.